Sports drinks offer consumers an appealing fruit-flavored beverage that is less sweet than most fruit juices on the market. With that in mind, here are some of the best fruit flavors that sports drink manufacturers can have success with.
Restoring Energy
The crossover appeal of sports drinks is widespread. Many consumers still enjoy them for their initial purpose of restoring energy after a long workout. And now, sports drinks are also hugely popular as soft drinks for any occasion. This is, in large part, thanks to the great taste that many of these drinks offer.
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Cherry is one of the bolder fruit flavors available to sports drink manufacturers. It’s sweet, rich, and very distinctive. Fans of this flavor absolutely love it as a refreshing way to replenish after their workouts. Cherry may not be the first flavor that comes to mind for a sports drink, but it’s a popular one that all manufacturers should consider.
Grape is a classic sports drink flavor that always does well. This rich fruit flavor should be considered a staple by all manufacturers. Grape flavoring may not always taste like the real fruit, but that doesn’t deter its fans. This flavor is accessible and always extremely refreshing.
Fruit Punch: If you’re looking for a fruity taste, what could be better than all the fruit flavorings in one beverage? Fruit punch is reportedly one of Gatordate’s top three selling flavors, so clearly, consumers enjoy this option. One of the benefits of fruit punch flavoring is that it enables manufacturers to get creative. Mix and match various fruit flavors to create a signature fruit punch flavor of your own.
Lemon Lime: If there is one classic sports drink flavor, it has to be lemon-lime. Anyone who has ever had this flavor will know why. Sports drinks are intended to replenish and refresh, and no flavor is more refreshing than lemon-lime. This combination of citrus flavors offers a tangy sweetness that is unmatched. It is also another one of Gatorade’s top-selling flavors. Because of its huge popularity, lemon-lime should be one of the first flavors for any sports drink manufacturer to perfect.
Mixed berry is another flavor that combines multiple fruit flavorings into one. The resulting flavor usually offers a mild sweetness that is a hit with consumers everywhere. Crisp and refreshing, a mixed berry is a very safe option that will always do well in sports drinks.
Orange fruit flavoring is a staple everywhere in the food industry. In sports drinks, orange flavoring can’t be beaten for its crispness and easy sweetness. Orange is a very simple yet effective flavor that will always be in high demand. Very few flavors are as refreshing as this one, and it is one that every manufacturer should have in stock.
The flavor is key to success when it comes to sports drink manufacturing. When the flavor is such a crucial part of your business, it helps to have flavor experts on your side. One great way to get an advantage in sports drink flavoring is to use high-quality, natural fruit flavors. Natural flavors are often healthier and offer a more pure taste than artificial flavors.